HCA is the only stand-alone organisation dedicated to serving the best interests of all those within the hotel sector.
During COVID-19 we listened to what the hotel sector viewed as stumbling blocks in its effective representation to decision makers and influencers. We needed a new approach which brought all those within the hotel sector together. Hotel Council Aotearoa (HCA) is in unified organisation, established following nationwide consultation where we listened to the views of those within our industry, and acted on them.
Despite past efforts and structures, decision-makers, influencers and relevant public bodies are largely unaware of, or unsympathetic to, our Hotel sector’s unique challenges and pressing issues. As a result, the New Zealand hotel industry is suffering from poor policymaking and regulatory neglect.
HCA’s goal is to significantly shift that by championing strategic rather than reactive policy through an intellectually robust, collaborative and mission-focused approach.